Today, search engines are placing more focus on incoming links to a website when looking for rank. The reason being is because they are difficult to obtain from trusted sources (a “by the book” website like the Dmoz directory) and it is a sensible way to partially remove the group of people who abuse the “on the page” factors of optimisation (page spamming). How is this so? Well, if you have someone who is abusing the “on the page” factors and they have no trusted links to their page (they will likely not get any at all because of spam) then there is absolutely no way of them obtaining a good listing. However, individuals have worked out ways in getting a lot of links, through link farms and other tactics, whatever the quality of their website. As the search engines are aware of this, it brings us to the main topic of how one link can be much better than ten.
Obtaining one link from a trusted source can be very difficult within the sense which they usually do not issue links to just about anyone. If you have an excellent website with relevant information, then you will definately get them. It really is for this reason one link coming from a trusted source can better a multiple of links from other websites. As this is “trusted” by search engines, it will likewise trust the websites it links to. In case you have ten links from your close friends, it may help you in some sense, but no where near around the main one link from the source like Dmoz, unless your friends has a very reputable website amongst the search engines.
Having too many irrelevant links could harm your website’s visibility in the search engines. What exactly is meant from this has links from websites which have no relation to yours. An example of this could be a web site about cars linking to a different site about medicine (unless the websites are reputable and also have a good reason for that link i.e. you will find a relationship made between cars and medicine). Search engine listings will pick up on this kind of link and will give it no weight in boosting your visibility. Obtain most of these irrelevant links, then djglva may be seen as spam (just like a link farm tactic) and that will lower the buzz of your website within search engines like google.
The real key the following is to pay attention to quality rather than quantity. Gaining a few good / relevant links will require you much further than lots of irrelevant links. To have these quality links, begin by placing your website in directories, but be sure to avoid any “on the page” spamming as this will never allow you to get accepted. Once search engine listings have acknowledged a presence of relevant links, follow-up on it and research some ways to acquire more. As time passes, you will notice that your website’s performance increases, as the links age, provided you may have completed online search engine optimisation. Avoid obtaining the irrelevant links though it may be tempting to find out fast results. It are only a point of time before a search engine realises the spam tactic, and as the saying goes “fast rise”, fast fall”.